Intermediate Level

Customer Retention Strategies

Turn one-time buyers into loyal customers with proven retention and loyalty program strategies. Learn how to increase customer lifetime value and build lasting relationships.

2 hours
8 lessons
987 students
4.8

What You'll Learn

How to build effective loyalty programs
Creating memorable customer experiences
Email marketing for customer retention
Win-back strategies for lost customers
Measuring retention metrics
Personalization techniques

Course Curriculum

Lesson 1: Why Customer Retention Matters
14 min
video
Lesson 2: Understanding Customer Lifetime Value
17 min
video
Lesson 3: Building Customer Loyalty Programs
20 min
video
Lesson 4: Creating Memorable Customer Experiences
18 min
video
Lesson 5: Email Marketing for Retention
16 min
video
Lesson 6: Personalization and Segmentation
15 min
video
Lesson 7: Win-Back Campaigns for Lost Customers
14 min
video
Lesson 8: Measuring Retention Metrics
16 min
video
Course Resources
Downloadable materials to support your learning
Customer Loyalty Program Template
Retention Metrics Dashboard
Win-Back Email Templates
Customer Feedback Survey
Retention Strategy Workbook